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Persuasive Online Presentations
As the hassles and costs involved with travel increase, companies are quickly discovering the cost-benefits of online presentations - called Webinars or WebSeminars - for pre-selling purposes. With proper planning, you can reach a larger audience of targeted prospects and give them a complete pitch, far more cost-effectively than traditional meetings requiring travel. This allows you to stretch your marketing budget farther and increases your chances of closing qualified prospects.
Given that you can’t use eye-contact and body language as feedback to adjust the presentation to keep it compelling, it is critical to master the process of designing and delivering an effective online presentation. Some tips include:
 | Be clear about the goal of the presentation and each section |
| Involve the audience - get them to interact by asking involving questions, taking polls, giving relevant examples, including transitions between the sections, and using a webcam so people can see you as you present |
| Follow the guidelines of every presentation: less is more, be succinct, use powerful graphics and action words, and organize the presentation to (1) outline what you’re going to talk about, (2) fill in the details, (3) summarize the take-away points |
| If a group presents, orchestrate everyone’s role to demonstrate teamwork and not just individuals who step on one another |
| At the end, make it clear what you want those members of the audience interested in continuing the "conversation" with you to do - offering to call them, set up personal meetings etc. |
| Offer copies of the presentation at the end, so people who did attend can share what they learned with others in their office whose input is needed for a buying decision. |
For more information, attend our Nov. 15 Webinar on this topic. If you’re interested in using this technology to reach potential investors, visit www.WallStreetVIPS.com.
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| NEW PROGRAM REMINDER
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Over the past few months, we’ve been announcing the development of new programs designed to help companies present themselves more effectively. These include our:
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| Know Yourself/Cultural Sensitivity Workshop (August newsletter) |
| Interpersonal Communications Workshop (Sept. newsletter) |
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For more information about them, contact us at info@presentationexcellence.com (When we launch our updated website it will be available there.) |
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| NEWS
International Council of Shopping Centers (ICSC), recently completed its second Super-Mentoring program designed to help Mentors and Mentees advance their careers.
Wall St. Training delivered its September Advanced Financial Modeling Program Valuation Boot Camp for financial pros wanting to handle complex transactions.
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 WEBINARS & WORKSHOPS
Hosted by Dr. Jerry Cahn
Nov.15 - 1PM EST - Free Webinar:
"How to Design and Deliver Persuasive Online Presentations". Web-based presentations are a very cost-effective marketing tool. If you’re planning to use a Webinar as a marketing tool to increase product/service sales or reach out to new investors, then learn how to deliver persuasive presentations. To register, click here.
Nov. 16 - Full Day Presentation Mastery Workshop: Are your  presentations really working for you - impacting your audience and advancing your career? If not, this workshop is for you. Present like a Pro focuses on the "4 Ss":
- Select the right Substance and eliminate distractive details
- Use a Structure which organizes the material to lead the audience to the desired conclusion.
- Implement a Style of powerful words and graphics which engage audiences and not bore them!
- Harness critical Speaking skills to overcome fears, exude confidence and demonstrate your competence.
During this program will practice by delivering your own presentation, and getting feedback from video & group. To promote your company, service or product - and your career, don’t miss this workshop. For info, click here.
Yes, we also offer in-house corporate group training and one-on-one coaching. Share with us what you need and we'll find the right solution for you. Click here.
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