 |
 |
|
As some of you know, in addition to supervising
the Presentation Excellence group of companies, I teach Business Strategy and
Leadership Skills for CUNY’S Baruch Management Department. A recent discussion
with the classes on presentation effectiveness raised an issue that we often
take for granted: that the corporate culture commitment to excellence often
determines presenters’ success.
Presentation Excellence was started when a
multi-billion dollar company asked how it could improve a presentation that
already was closing 92% of the deals – because “just 1% increase would means
millions more dollars”. Imagine working for a company that encourages
you in every way to be the best, so you can win more often!.
One way is to encourage the six winning disciplines:
- Focus the presentation’s message so it strongly
resonates with the specific audience
- Organize the presentation to guide the
audience’s decision-making process, and if they aren’t the decision-makers,
enable them to persuasively re-tell the story to those who are
- Design the presentation so it flows naturally
for the presenter, rather than have to fit the information into a template set
by other people who never presented this message
- Give the presenter time to rehearse the
presentation so he/she feels comfortable and can deliver it with the same
enthusiasm as any other conversational topic about which he/she is passionate.
If a team is presenting, it’s even more important that the team rehearses
together so they come across as a “close knit team” rather than individuals
thrown together for the presentation
- Give the presenter a full understanding of who
the audience is, so he/she can tailor the information and the examples which
make it easy to absorb new information
- Let the presenter view the setting in which the
presentation will take place in order to leverage its props to increase the
presenter's effectiveness.
The result is that when your team executes on
your sales strategy, it will feel that it truly is the leader in your company or industry! Try to get your company or
division to adopt this winning presentation culture! Call us if you need
training or organization development assistance!
Jerry Cahn, Ph.D., J.D., President
Digital Risk
The next-generation risk mitigation solutions provider for the mortgage
industry, just launched its new website (designed by Presentation Excellence) www.digitalrisk.com
StevensGould Pincus
Merger & Management Consultants to the Communications Industry, facilitated FD’s (formerly Financial Dynamics) acquisition of
Ashton Partners. www.stevensgouldpincus.com.
|
|
|
 EXECUTIVE
PRESENTATION TRAINING WORKSHOP
Hosted by
Jerry Cahn, Ph.D., J.D.
May 15, 2008
Are your presentations really working for you - impacting your audience and
advancing your career? If not, this workshop is for you.
Register by
May 5th and save $200!
Present like a Pro focuses on the 4 S's:
 |
Select the right
Substance and eliminate distractive details. |
|
Use a
Structure which organizes the material to lead the audience to the desired
conclusion. |
|
Implement a
Style of powerful words and graphics which engages audiences and not bore
them! |
|
Harness critical Speaking skills to overcome fears, exude confidence and
demonstrate your competence. |
 During
this program we'll practice by delivering your own presentation, and getting
feedback from video & group. To promote your company, service or product -
and your career, don't miss this workshop. To register for the Early Bird Special,
click here.
Yes, we also offer in-house corporate group training and one-on-one coaching.
Share with us your needs and we'll find the right solution for you.
Click here.
|
|
|
New Presentation Excellence Webinar
and WallStreetVIPs Presentations:
View the April Archived Recordings:
|
|
